Neil Coles

Senior Expert


+49 202 459 58 - 10

Neil is an experienced project leader, speaker and moderator used to coordinating multi-national and multi-functional project teams to find solutions meeting the interests of diverse stakeholders. He acquired over 10 years of professional experience in IT and consumer goods marketing, responsible for strategy for a portfolio of brands and products in over 30 countries. He designed and commissioned international market researches and has extensive experience of supply chain optimisation and category management for major retailer groups.

Neil’s current work focuses on developing sustainable business models and portfolio development tools working with large multinationals and entrepreneurs, NGOs and policy-makers.  He is also involved in trend analysis and marketing and engagement approaches for mainstreaming sustainable consumption and production and has developed life cycle based sustainability indicators as well as working with sustainable new product development (NPD), eco-design and labelling.

Neil studied Marketing and Psychology at Lancaster University, England including consumer behaviour and his key passion is behavioural change and values systems shifts towards sustainable lifestyles- addressing people within their own subjective contexts. He is a Master Practitioner of Neuro Linguistic Programming, a certified coach and also an expert evaluator for EU proposals.

Neil is a British national.