CSCP News | Posted January 31, 2024
The BREADCRUMB Project is Launched: How to Save Food Through Better Marketing Standards
The quality and appearance of food products that we find on retailer shelves is at least partially defined by marketing standards. At early stages of the supply chain, like the interface of production and retail, certain product specifications may result in products being sorted out and becoming food loss or waste. 21 partners from eight European countries have come together in the Breadcrumb project aiming to better understand and reduce the impacts of marketing standards on food waste. 14 multi-actor case studies covering five food commodities (fruits & vegetables, meat, eggs, cereals and fish) will play a major role in […]